client : Byron bay Cookie Company
We were able to assiste the client’s transition form Pickles Pies and Petticoats to Byron Bay Cookie Company. The client presented our agency with photocopied fluro labels on brown paper bags and asked us to help create a brand and packaging system that would assist them in becoming the largest manufacturer of hand made cookies in Australia. With the new logo and slick packaging in place across 20 initial products, retailers such as David Jones and boutique delicatessens quickly picked up the range. The products are now sold in 40 countries and can be found on airlines and even the Golden Globe awards.